Black and White 1950’s Blended Scotch Whisky.
An old spring cap bottling of James Buchanan’s Black & White.
From the bottle shape and label we estimate this bottle to be from the late 1950’s.
Very good level (as photo).
Black and White Scotch Whisky James Buchanan & Co History.
James Buchanan was born in Canada in 1849; the following year is parents returned to Scotland However after a short period in Scotland the young James was raised in Northern Ireland.
At the age of fifteen James Buchanan joined a Glasgow shipping firm as an office boy then went on to gain 10 years experience in his brothers grain business.
In 1879 he became a London agent for Charles Mackinlay & Co, the Leith whisky blenders.
After 5 years he had set up his own London business. His first customer was Dolamore Ltd a respected wine and cigar merchants. Initially trading in casks of whisky he was quick to see the potential for a quality blended, bottled whisky.
At the time the English did not like the pungent Highland malts or the suspect un-matured grain or blended whiskies that were flooding the London market, accordingly he developed a blend for the English palate.
By sheer hard work and determination he successfully introduced his Buchanan whisky to the top London hotels and restaurants. With its distinct black bottle with white label it became widely recognised.
Amongst his important customers were the London music halls belonging to United Music Halls Co and the House of Commons. Always quick to see a promotional opportunity his brand became the House of Commons Whisky. This blend eventually became the Black & White Blend.